EASE

Build an automated sales funnel that turns your content into customers on repeat.

 EASE is an 8-week implementation online program for coaches, experts and course creators ready to create more ease in their business with an automated sales funnel that turns strangers into revenue all year round (not just during high-pressure launch weeks).

I'M READY TO STEP INTO EASE
automated sales funnel coach

ENROLMENT CLOSES IN:

00

Days

00

Hrs

00

Mins

00

Secs

Want a sneak peek inside EASE?

Watch this quick video where I show you around!

 
I'M READY FOR EASE

Whether you’re:

An ambitious course creator


Whose backend systems feel like a group of disconnected pieces without a strategic flow.

A skilled and passionate expert


Whose marketing efforts and messaging are currently getting crickets in response.

Or a resourceful online coach


Struggling to sell your offers outside of big launches, sales calls or constant showing up.

You deserve a system that support your growth sustainably

And allows you to focus on your craft, your clients, and your life.

We both know you're incredible at what you do, but...

Right now, your business might feel like a never ending to-do list that fills your days with anything but consistent sales.

You’ve probably tried it all:

sales funnel designer writing notes and working on her laptop

You've been posting your best tips on social media (because that's what the gurus told you to do), yet the right people aren’t DM'ing you with excitement to buy your offers.

You've worked hard to get people on your mailing list just to see them sit there for months (if not years) doing little to nothing no matter how much value you're pouring out.

You've spent weeks after weeks building momentum for that next launch feeling the pressure of "this has to work",  because you know that when the launch stops, so do sales.

And you've felt drained after all that work just when it's time to show up and look after your clients, questioning whether this is how "freedom" is really supposed to feel.

But because you're not one to easily give up, you’ve probably tried to fix it too:

 

  • By growing a bigger audience
    (because surely more people equals more sales).

  • By pushing out more free content 
    (because maybe there just hasn't been enough volume).

  • By repackaging, repricing and tweaking your offer 
    (because it must be the reason it's not selling).

  • By buying yet another "secrets to 7 figures" roadmap 
    (thinking this time it'll be different).


Yet nothing fundamentally changes. Not because there's something wrong with the above per se, none of it just fixes the underlying problem. If it did, you'd already have the results; the sales and the so called freedom they promised.

 When your offers aren't selling (or they are, but with disproportionate effort),  simply pushing out more content or making your audience even bigger is just going to emphasise what's broken underneath it all.

OK, SHOW ME A BETTER WAY

To actually fix the problem, it always comes down to these two foundational things:

pen writing messaging

Your messaging:

The words you say and how you're saying them

Because the "step into your next level", "unlock your potential" and "feel more energised" stuff isn't going to cut it. It's not being specific enough to draw anyone's attention and you're not actually creating demand for the juicy, incredible result your clients truly want deep down.

pen writing messaging

Your mechanics:

Where that message leads to

Because if there’s no connected system behind it; no structured sales flow to follow, no assets building more curiosity and demand for your offers and no tech turning the attention into action automatically, people end up gathering dust on your mailing list, or not notice you at all.

And if either (or both) are broken

It's no wonder if frustration quietly creeps in, because all your effort is pouring into a leaky bucket.

Let me help you fix that leaky bucket for good, and let's stop wasting any more of your precious energy.


It's time to build:

  • One clear path from attention to action so that your business can work behind the scenes and intentionally capture the attention of the right people, create curiosity and demand for your offers and get people to take action 24/7/365 (not just during those few launch weeks a year).

  • Intentional content that makes the right people actually want what you offer, not just say "that's cute" and scroll right past you, but to go "omg, I need to find out more!", and your system takes automatically care of the rest.

  • Messaging so magnetic it turns that demand into customers on repeat so that you can stop the daily sales calls, constant live webinars and updating your systems over and over again for yet another launch.

  • Smart system that support your growth even when you’re offline, running your audience growth and sales behind the scenes and freeing your capacity for the things you actually enjoy.


EASE is the place where we make it all happen.

STEP INTO EASE
woman with hands on a laptop keyboard building an automated sales funnel
evergreen sales funnel course customer
five stars

"EASE completely shifts how you view selling: you learn how to make it continuous and rolling instead of relying on single, stressful pushes."

If you are tired of the stress of live launches and don't feel comfortable with them, this program is the perfect answer. Saara is hands down the best coach I have ever had. I trust and respect her tremendously – especially because of how genuinely and wholeheartedly she dedicates herself to solving her clients' problems and challenges. The materials are so precise and easy to understand that you save a massive amount of time and effort. Be prepared to rethink things deeply, but it is absolutely worth it. It completely removes the pushy and difficult feeling associated with sales. Thank you so much, Saara, for everything!


Siru Pulliainen
Coach & Pilates Studio Owner

Hi, I’m Saara Kappi!

Your coach and the systems-loving creative mind behind BeBoss Creative


Over the past 6+ years I've been designing, building and automating sales systems, funnels and connecting the dots between content, emails and offers for dozens of incredible coaches and course creators around the world – the very systems I now teach. Not from some surface-level theory, but from actually doing the work.

Over the years I've seen what works (and what doesn't), and I also know how to make it sustainable with the right messaging and mechanics.

That’s precisely what we focus on inside EASE; building you a smart automated sales funnel that can turn your content into customers on repeat, without compromising your time, energy and sanity or needing to rely on some questionable sales strategies that go against your values (none of that fake countdown timer and manipulative scarcity tactic nonsense here).

STEP INTO EASE
evergreen sales funnel online course for experts

EASE is an implementation program that guides you through four core phases:

1 - ENGINE: Before we touch any tech or write a single piece of copy, we map out your full automated funnel strategy from stranger to buyer. This is the foundation everything else sits on, and most people have actually never done this properly.

2 - ASSETS: Then we create your funnel assets; the copy, the design elements and the messaging that builds genuine demand. You'll have an entire Template Vault at your disposal packed with ready-made customisable templates for everything you need.

3 - SYSTEMS: This is when we put it all together; build the mechanics, connect the automations and make it all flow effortlessly from start to finish. And don't worry, I've got you! My Tech Vault video tutorials guide you through everything step-by-step.

4 - EXPANSION: Last you'll discover how to create intentional content to fuel your funnel with the right people and optimise and analyse its performance, so that you know exactly which levers to pull based on actual data, not just guesswork.

English & Finnish subtitles are available for each video lesson


From the core lessons to your tech tutorials, every video has both English and Finnish subtitles that you can choose to switch on or off if needed.

Module 1: ENGINE


You'll map out your full sales funnel strategy; the exact blueprint for your automated sales machine, following one of the three paths I've laid out readily for you (Starter, Grower or Scaler) based on where you're at right now.

You'll walk away with a clear plan for your sales funnel that's tailored to your offers and business, so that  you'll know exactly what sits inside it and how each piece connects to the next.

Supporting resources:
📎 Engine Revenue Calculator
📎 Three Engine Path Maps
📎 Engine Workbook

Module 2: ASSETS


You'll finalise the messaging and visual assets for your sales funnel, so that everything is written, designed and ready to go before you start the actual building process.

You'll walk away with a completely new way of writing copy that builds demand so that you can turn your audience's attention into action + you'll have a full library of design, landing page and copy templates at your disposal inside the Template Vault.

Supporting resources:
📎 Asset Checklist
📎 Messaging Principles Cheat Sheet
📎 Messaging Frameworks Cheat Sheet
📎 The AAA Cycle Map
📎 The Copy Foundation Sheet
📎 Visual Checklist

Module 3: SYSTEMS


You'll connect everything into an automated system, where every page, email and step runs smoothly from start to finish.

You'll walk away with a fully built and connected live sales funnel to turn your content into customers on repeat + you'll have a full library of step-by-step tech tutorials to guide you every step of the way inside the Template Vault.

Supporting resources:
📎 EASE Tech Stack
📎 EASE Systems Checklist

Module 4: EXPANSION


You'll create intentional content to fuel your machine and a clear system for tracking its performance, so that you can make smart optimisation decisions over time.

You'll walk away with a clear understanding of how to build curiosity with your content and drive the right people into your funnel using the full potential of your audience + how to use keyword triggers to turn your content into a frictionless system even when you're offline.

Supporting resources:
📎 Intentional Content DNA Cheat Sheet
📎 EASE Intentional Content Checklist
📎 EASE Sales Machine Performance Calculator

I'M READY TO STEP INTO EASE

You'll also get access to the full EASE Support Suite:

Kajabi landing page and copywriting template vault


Curated library of ready-made customisable templates for every asset your funnel needs


100+ TEMPLATES AT YOUR DISPOSAL


From customisable copy templates that you can modify to your voice to example copy files to see how it could start to sound like, page design wireframes, professional ready-built Kajabi landing pages, Canva slide decs and customisable graphics – it's all there ready for you to use and easily transform to match your brand.

 

kajabi tech vault


Step-by-step tech video tutorials for your entire funnel building process from start to finish


TUTORIALS WITH UNLIMITED ACCESS 


Cut through the tech stress by simply following my detailed tutorials where I demonstrate you exactly how to build every moving part of your funnel from course platforms to coaching products, landing pages, emails, offer and automations to connect it all using my favourite platforms; Kajabi and Canva.

sales flow challenge

3-day Flow Challenge as a bonus available to start with as soon as you enrol


Three actionable training videos for an immediate overview of how to start selling your offers in a more continuous flow and the simple shifts you can make in your content today to turn into a magnetic messaging that builds immediate demand for your offers.

  • Day 1: The two flow-blockers + assignment
  • Day 2: Content that builds demand + assignment
  • Day 3: Sales that flow + assignment

+ access to the private EASE community with live Q&As for guidance and support


The private EASE community hosted in Kajabi is a safe space for you to connect with fellow experts building alongside you, ask questions, celebrate wins, and get the nudge you need to keep going – all in a supportive, non-hustle-y way. You'll have access for a full year giving you a chance to continue ask questions and get support way beyond the first implementation period.

I'M READY FOR EASE
sales funnel course students having fun with hands in the air

Program timeline:

  • Community access opens Monday Oct 12th

  • Welcome Live: Tuesday Oct 13th, 3pm UK time

  • Engine module opens: Monday Oct 19th

  • Assets module opens: Monday Nov 2nd

  • Systems module opens: Monday Nov 16th

  • Expansion module opens: Monday Nov 30th

  • Implementation weeks in between each module

  • Live Q&As 3pm UK time on Tuesdays during implementation weeks

Can't join the live calls? You can always submit your questions in advance. All calls are also recorded with replays made available after.

evergreen sales funnel online course for coaches, course creators and experts

After EASE, you'll be able to:

Create intentional content that  fuels your funnel automatically with the right people


So that you can stop wasting time on content that doesn't support your business, and start turning those casual scrollers into subscribers and actual customers.

Have a system that grows your audience and sells your offers even when you're offline


So that you can stop being the only reason your business makes money, and start letting your system do the heavy lifting for you and free your capacity for the things you actually enjoy.

Write magnetic copy that builds immediate demand for your offers


So that you can stop sounding like everyone else in your industry, and start attracting people who read your every word and instantly know you're actually speaking to them.

Start truly scaling instead of just hoping your next launch works out


So that you can stop pouring everything into one high-pressure week and start growing steadily with a system that allows immediate improvements and sells all year long.

Because the people selling consistently aren't working harder than you.

They've just built smarter systems to support their growth with more ease.

I'M READY FOR EASE

My guarantee:

Calm confidence or your money back.

 

EASE is built to bring clarity, calm, and confident implementation – not more pressure. Explore EASE for 14 days and decide if it’s right for you. Join the community, go through the first module and participate in the first Q&A. If it’s not a fit, simply email me at [email protected] within 14 days of the official start date, that's by the end of Oct 25th UK time, and I'll issue a full refund (minus standard payment processing fees). No drama. No questions. We’ll part ways with peace. After 14 days, all sales are final.


Read the full terms & conditions here.

EASE

Everything you need to build your automated sales funnel, in one program

We start together October 19th, 2026.

ease

2026 Pricing

 


 

PAY IN FULL
£ 888 (GBP)
(regular: ÂŁ997 GBP)


OR PAY MONTHLY
3  x  £ 309 (GBP)
OR
 6  x  £ 159 (GBP)

Any applicable taxes will be calculated at checkout

ENROL TODAY

What you'll get:

  • The full EASE curriculum

  • Lifetime access

  • FLOW Challenge bonus

  • All EASE Checklists, workbooks, guides and cheat sheets

  • 1 Year access to a private community for extra support

  • Welcome Live + 4 Live Q&As to ask questions directly from Saara during implementation weeks

  • Recordings of all Q&As

  • Full access to the Tech Vault packed with video tech tutorial for everything you need

  • Full access to the Template Vault with 100+ customisable templates at your disposal

The enrolment closes in:

(last time EASE will be available in 2026!)

00

DAYS

00

HRS

00

MIN

00

SEC

evergreen sales funnel course customer
five stars

"EASE is a true game-changer for anyone looking to super-charge their sales with captivating content that magnetically, and automatically, guide audiences from mere curiosity to a must-have purchase."

I was a bit skeptical about investing time and energy in this program, but Saara Kappi's deep marketing insights, personalized feedback, and step-by-step guidance for the mapping out of one's automated sales machine were immediately impressive and impactful and I look forward to building on the strong and powerful foundation EASE has provided.


Jeff Leshay
Executive Presentation Coach

Frequently Asked Questions

EASE is the perfect fit for you, if:

  • You already have an offer you believe in or one you'd like to build, but your revenue depends on you showing up, launching, or getting on calls (or isn't happening at all), and you're ready for a more sustainable way of selling.

  • You've read enough playbooks that have ended up collecting dust in your archives and you want to actually finally build the thing, step by step, with someone showing you exactly what to do and in which order.

  • You're done with having a bunch of scattered systems and resources here and there (or no systems at all) and are looking to create one connected path where everything flows logically and turns the initial curiosity into actual sales.

  • You're here for the long game and you'd rather spend few months building something properly that keeps paying off than chase another shortcut that fizzles out in a week.
brown haired kajabi funnel designer woman smiling with a teacup in her hands

You don't need to become louder, bolder or flashier to succeed.


I know what it feels like to follow strategies that seem to "work" for everyone else whilst they're slowly burning you out behind the scenes.

But I also know what’s possible when you build from a place of calm, alignment, and support. EASE was born from my own shift into that space and it's become the framework I now use to help others find their way there too.

What you actually need is simply the right mechanics and messaging that can support your sales with more ease.

If you're ready to stop forcing it and start building with intention, I’d love to walk you through it and be your guide.

- Saara Kappi

YES SAARA, I'M READY FOR EASE